AI
How AI chatbots turned a missing ebike into a months-long customer service nightmare
One journalist's $2,000 lost package exposed how corporations are replacing human support with AI systems that often leave customers stranded.
WIRED — AI
A missing $2,000 ebike delivery triggered a nightmarish ordeal: weeks of being routed through chatbots instead of human representatives. The author's experience—bouncing between FedEx, the bike retailer, credit card companies, and even police dispatch—reveals a growing corporate trend of replacing customer service staff with AI systems that frequently fail to solve actual problems.
The rise of AI-driven gatekeeping#
Corporations are rapidly deploying artificial intelligence in customer service roles, often reducing headcount in the process. According to a Gartner survey from April, 31 percent of customer service leaders have already cut or plan to cut staff due to AI adoption. Some executives have been blunt about the shift: Verizon's CEO recently told Bloomberg that AI will likely replace a "large percentage" of the company's customer service workforce.
For consumers, this has meant longer wait times and fewer pathways to human help. A May report found that 59 percent of customers felt frustrated with AI service agents, while 85 percent said they'd prefer speaking with a real person. Researchers describe this intentional friction as "sludge"—a deliberate tactic to discourage people from seeking resolution.
Stuck in automation loops#
When the author's ebike vanished after FedEx supposedly delivered it with mysterious initials on the signature, every attempt to reach a human hit the same wall: chatbots. FedEx's AI agents repeatedly ignored requests to escalate to a person. The local police department's non-emergency line funneled calls through a chatbot, and when an officer finally called back, it was during a work meeting—and attempts to return the call looped right back into the automated system.
The bike company eventually connected the author with a human representative, but FedEx compensated only the shipping costs—roughly one-tenth of the purchase price. Appeals through the bank and credit card company wound through chatbot "rabbit holes" before a human finally said they couldn't help because FedEx owned the loss.
Why companies keep betting on AI despite failures#
Ryan Hamilton, a consumer psychology researcher at Emory University, notes that "AI has just sort of ramped up the dystopian nature" of existing customer service problems. Some companies implement these systems without fully grasping the damage to user experience; others knowingly accept that trade-off.

